Saturday, April 14, 2018

Advertising: Magazines, Video Games, Albums...

I found this website that seems like a lesson for a high school arts course, but has very helpful tips and videos with advertising, especially for a magazine. Even though it is may be a rubric for other students, I may use it as a checklist and outline for my magazine.
  1. In Photoshop, begin a New File > 9 x 12 inches > 300 resolution > white background > cmyk color.  
  2. If looking for images online, the larger the pixel dimension, the better.  Look for images in the 1000's pixels.  
  3. Precise dimensions for the chosen theme or subject
  4. A minimum of 10 layers
  5. A background
  6. Imagery that portrays your theme.  (may have smaller photos to show other features included in the magazine)
  7. A Title
  8. Several story line titles (type font should be different than the main title)
  9. Issue date

And these are good questions that I must ask myself when completing my magazine:

  • Unity can be achieved by carrying out a common theme in the type styles, photos, story titles and descriptions. Do all the parts work together?
  • Think about readability, can you read the type against the background? Is the type style readable? Are the sentences too long? Are the titles descriptive enough to make you know what the article is about? Does the type size signify the importance?
  • Does the photo or photos support the theme? Does the photo catch your eye? Is it too busy or too simple?
  • How is your effort and craftsmanship? You will need to be selecting, cutting, pasting and cropping. Does your cover look professionally neat?
  • Layout, how did you arrange all the elements? Is the type all lined up flush left, right, centered? Is the type over the picture or a background?  Did you add a banner with the issue date,  web site, and cost? Does the layout make it easy to read or confusing?
  • Did you add embellishments or other elements to the artwork?  Ex. paint brush effects or textured opacity layers?

Unit 4 - Advertising: Magazines, Video Games, Albums...Oh My! (n.d.). Retrieved April 14, 2018, from https://www.crimsonart.net/unit-4---advertising-magazines-video-games-albumsoh-my.html

No comments:

Post a Comment