Friday, March 16, 2018

A Few References

So, this weekend I went to the bookstore to observe several magazines with topics ranging from food, health, fashion, and of course, art. These were all magazines whose covers captured my attention for being aesthetically appealing and neat. For each one I opened, I looked specifically at the cover, table of contents, and original articles that would satisfy each of the two-page spreads. 

COVER 
-clean and simple
-only four main colors
-minimal "action" going on
-one main photograph image of bright, bold red fruits
-light blue border, cutting off image
-no coverlines
-white, modern calligraphy title
-small white text at bottom: "Our 3 Year Anniversary," "Issue 10," etc

I like how the cover is simple yet aesthetic, giving a minimalist feel. There aren't a lot of words but its neat and enticing enough to appeal to the target audience. But unlike the cover, I would add at least two coverlines to give an idea of what some of the magazine's content is about.
TABLE OF CONTENTS
-neat, white background
- single-page table of contents
-three photograph images with page numbers
-three columns of content titles
-three main categories: "Features," "Q+As," and "In Every Issue"
-black text on white background
-small, round, sans serif fonts

I like how they categorized the articles to let readers know what kind of content they can look for. I especially like how there is a category for "In Every Issue" and plan on making content that will also be categorized and apparent in every issue of my magazine.

TWO-PAGE SPREAD (Original Content)
-questions & answers original content
-first page has full image of interviewee, with small white box in corner, briefly intoducing interviewee
- black text on white
-colorful images on the second page
-two-columns on second page

The content is organized and neatly laid out and shows the readers who they are interviewing.





TWO-PAGE SPREAD (with Ad)
-two columns
-mainly black text on white background
-a small circle photo & one square bigger image
-small text
AD for own magazine
-light blue-grey background, main image of actual magazine 

I find it interesting that the magazine has an add for its own magazine, which seems odd for a reader to see it while he/she is reading it. But its also a good idea if you don't want other brands/companies showing up in the magazine and would rather keep it to just the magazine content itself.


                        Flow Magazine
TABLE OF CONTENTS
-first page full of images in three columns, each with a page number in small text
-second page is all black text on white background
-bubbled text
-two main categories: Feel Connected & Live Mindfully

The layout of this table of contents is interesting because it organizes all photos to the left and all text on the right, which is an idea I will keep in mind.



             Artful Blogging Magazine

TWO-PAGE SPREAD

-first page includes only images which extends to one-third of the send page
-three rows of big, clean, aesthetic images
-the nice photos set a specific, calm atmosphere that the reader would enjoy
-rest two-thirds of second page-->black text on white, but top half empty of text

The images, fonts, and color schemes all help create the peacefully aesthetic atmosphere. Incorporating aesthetic images is a major plan of mine to add in my magazine.





TWO-PAGE SPREAD
-color scheme! greens, yellows, and of course, blacks and white
-theme of circular shapes--> congruency & flow throughout entire two-page spread
-text in box in between images-->symmetry
-clean, appealing photos





TWO-PAGE SPREAD
-color scheme: browns, reds (earthy colors) and white & black
-repeated stacking technique in image or
-theme of circular shapes

The 2 two-page spreads entice the reader to look at details and of course, create dishes like the ones in the photographs. It is important to appeal to the reader, just as it did to me, and keep the them coming back for more content like this.


To be continued...

Citations:
Inside Issue 10; Celebrating the Power of Wellness Self-Care. (n.d.). Thoughtfully Magazine, (22), 6-9.
Q A with Olive M founder Mariska Nicholson. (n.d.). Thoughtfully Magazine, (10), 26-27.
Sharpnack, C. (n.d.). Q A with Lemon Laine founder Laura Lemon. Thoughtfully Magazine, (10), 44-45.
Peet, J. (n.d.). Visual Storytelling. Artful Blogging, 96-97.
Melillo, A. (n.d.). Where Safety Meets Uncertainty. Artful Blogging, 68-71.

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